The inaugural 2017 VIA Sessions will focus on the Business of Aging.
VIA or Voices In Aging Sessions bring together a community of multidisciplinary professionals in an interactive and experiential learning environment to inspire new ways of understanding later life. VIA Sessions explore current and future trends within the field of aging, incorporating the intricate relationships between the health, financial, spiritual and social structures that influence our lifespan.
Unparalleled societal aging and longevity demand creative and innovative responses from businesses positioning themselves to thrive in this marketplace. Businesses serving older adults need an understanding of the older consumer and the adaptations in product functions, service design, marketing and ethical considerations that are necessary for success.
The Business of Aging VIA Sessions will provide opportunities for attendees to interact with subject matter experts, coaches and other participants to explore and analyze their own businesses through the lens of our changing age demographic. Participants will be encouraged to develop the knowledge, skills, attitudes and competencies needed for decision making, problem solving and imagination that are most valued in today’s successful aging enterprises. Attendees will review their own businesses, identify areas for improvement, develop specific objectives and incorporate new opportunities.
When: November 3-5, 2017
Where: The Westin Denver Downtown, 1672 Lawrence St, Denver, CO